Roopya Loan Origination System (LOS) & Loan Management System (LMS) for Payday Loans and Salary Advance

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Complete step-by-step guide on how Roopya’s purpose-built LOS and LMS automate the entire payday loan lifecycle – from instant application to automated repayment

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Roopya Loan Origination System (LOS) & Loan Management System (LMS) for Payday Loans and Salary Advance

Introduction: Understanding LOS and LMS for Payday Lending

Payday loans and salary advance products require specialized technology due to their unique characteristics – instant decisions, small ticket sizes, short tenures, high volumes, and strict compliance requirements. Traditional loan systems designed for term loans simply cannot handle the speed and automation needed.

The Payday Lending Challenge

  • Speed: Customers need money urgently – approval must happen in minutes, not hours or days
  • Volume: Process thousands of applications daily to be profitable
  • Automation: Thin margins (₹200-800 per loan) require 95%+ automation
  • Risk: High default and fraud risk demands sophisticated detection
  • Compliance: RBI digital lending guidelines require careful adherence

This guide walks you through exactly how Roopya’s Loan Origination System (LOS) and Loan Management System (LMS) address these challenges with step-by-step workflows optimized for payday lending success.

What You’ll Learn

  • Complete 15-step LOS workflow from application to disbursement (takes 5 minutes)
  • Complete 12-step LMS workflow from servicing to collections (automated 95%)
  • How Roopya automates each step with AI and integrations
  • Specific features that make Roopya superior for payday lending
  • Real-world timings and metrics at each stage

 

Part 1: Loan Origination System (LOS) for Payday Loans

The Loan Origination System handles everything from the moment a customer applies until the money is disbursed into their account. For payday loans, this entire journey must complete in under 5 minutes to meet customer expectations.

LOS Objective for Payday Loans

Convert qualified applicants to disbursed loans in under 5 minutes with 95%+ automation and zero manual intervention.

 

Step 1: Customer Application (30-60 Seconds)

What Happens

Customer downloads your mobile app or visits your website and starts the loan application. The goal is to collect only essential information quickly.

Information Collected

  • Mobile number (primary identifier)
  • Name, date of birth, gender
  • PAN number (for identity and credit check)
  • Employment type (salaried/self-employed)
  • Monthly income
  • Loan amount requested
  • Purpose of loan (optional)

How Roopya Optimizes This

  • Mobile-First Design: Native iOS/Android apps with seamless UX designed for 60-second application
  • Smart Prefill: Returning customers have data prefilled – they only select loan amount
  • Progressive Disclosure: Ask only essential questions upfront, gather rest later if approved
  • Input Validation: Real-time validation prevents errors and speeds up process
  • Save & Resume: Application auto-saves – customers can return anytime
  • Multilingual Support: Available in 11 Indian languages for wider reach

Typical Time: 30-60 seconds | Automation Level: 90% (minimal manual data entry)

 

Step 2: Identity Verification – KYC (15-20 Seconds)

What Happens

System verifies the customer’s identity using Aadhaar and PAN to ensure they are who they claim to be and meet legal requirements.

Verification Steps

  • PAN Verification: Validate PAN number, check name match, fetch DOB
  • Aadhaar Verification: OTP-based Aadhaar verification or DigiLocker integration
  • Face Match: Selfie photo matched with Aadhaar photo using AI
  • Address Verification: Extract address from Aadhaar/DigiLocker

How Roopya Optimizes This

  • Real-Time API Integration: Instant Aadhaar OTP verification via UIDAI API
  • DigiLocker Integration: Pull verified documents directly from government repository
  • AI Face Matching: 99.9% accurate face match between selfie and Aadhaar photo
  • Parallel Processing: PAN and Aadhaar verification run simultaneously
  • Auto-Retry: If verification fails, system auto-retries with alternate methods
  • Duplicate Detection: Check for existing customers using PAN/Aadhaar

Typical Time: 15-20 seconds | Automation Level: 100% (fully automated)

 

Step 3: Fraud Detection – Device & Behavioral Analysis (5-10 Seconds)

What Happens

System analyzes device, location, and behavior patterns to detect potential fraud before investing in expensive credit checks.

Fraud Checks Performed

  • Device Fingerprinting: Capture device ID, IMEI, OS, browser fingerprint
  • Location Verification: GPS coordinates, IP address, location history
  • Duplicate Detection: Check for duplicate applications from same device/location
  • Velocity Checks: Monitor application frequency and patterns
  • Behavioral Analysis: Time spent on each field, navigation patterns, copy-paste detection
  • SIM Check: Verify mobile number age and carrier

How Roopya Optimizes This

  • Multi-Layer Fraud Models: 7 different fraud detection algorithms running in parallel
  • ML Fraud Score: Real-time fraud probability score (0-100) for each application
  • Device Graph: Build relationship network to detect fraud rings
  • Location Intelligence: Flag mismatches between GPS, IP location, and Aadhaar address
  • Behavioral Patterns: Detect automated bots and suspicious behavior
  • Fraud Rules Engine: Configurable rules like “reject if more than 3 applications from same device in 24 hours”

Typical Time: 5-10 seconds | Automation Level: 100% | Result: Fraud score 0-100

 

Step 4: Credit Bureau Pull (10-15 Seconds)

What Happens

System pulls credit report from bureaus (CIBIL, Experian, Equifax) to assess creditworthiness and check for existing obligations.

Data Retrieved

  • Credit Score: Primary metric for creditworthiness (300-900)
  • Credit History: Number of loans, credit cards, payment history
  • Delinquencies: Any defaults, write-offs, or overdue accounts
  • Credit Utilization: How much existing credit is being used
  • Recent Inquiries: How many times credit was checked recently
  • Outstanding Obligations: Total outstanding debt across all lenders

How Roopya Optimizes This

  • Parallel Bureau Calls: Query CIBIL and Experian simultaneously for redundancy
  • Cached Responses: If customer applied recently (within 7 days), use cached report
  • AI Report Parsing: Automatically extract 50+ data points from bureau report
  • Debt Calculation: Calculate total monthly obligations from all existing loans
  • Red Flag Detection: Automatically flag high-risk indicators (write-offs, multiple inquiries)
  • Fallback Logic: If one bureau fails, automatically try alternate bureau

Typical Time: 10-15 seconds | Automation Level: 100% | Cost: ₹15-25 per pull

 

Step 5: Bank Statement Analysis (20-30 Seconds)

What Happens

Customer uploads bank statement or connects via Account Aggregator. System analyzes 3-6 months of transactions to verify income and assess stability.

Analysis Performed

  • Income Detection: Identify salary credits and their frequency
  • Income Stability: Check consistency of salary over past 3-6 months
  • Expense Analysis: Calculate monthly expenses and spending patterns
  • Bounce Detection: Check for cheque/ECS bounces indicating financial stress
  • EMI Detection: Identify existing loan EMIs to calculate obligations
  • Balance Patterns: Analyze minimum and average balance trends
  • Irregular Income: Detect cash deposits or irregular income sources

How Roopya Optimizes This

  • Account Aggregator Integration: Fetch bank statements with customer consent (DPDPA compliant)
  • PDF Upload Option: Customers can also upload PDF statements
  • AI-Powered Parsing: Extract and categorize 100+ transaction types automatically
  • Income Verification: Accurately identify salary even with varied descriptions
  • Affordability Calculator: Calculate disposable income after expenses and obligations
  • Fake Statement Detection: ML models detect tampered or fake statements
  • Multi-Bank Support: Works with 100+ Indian banks

Typical Time: 20-30 seconds | Automation Level: 100% | Cost: ₹10-20 per analysis

 

Step 6: Employment Verification (Optional – 10-15 Seconds)

What Happens

For salary advance products integrated with employers, verify employment status and salary directly from HR/payroll systems.

Verification Methods

  • Employer API: Real-time API call to employer’s HR/payroll system
  • EPFO Database: Check EPFO records for employment history
  • Salary Slip Upload: OCR extraction from uploaded salary slip
  • HR Contact: Automated verification call/email to HR (rarely used)

How Roopya Optimizes This

  • Employer API Integration: Pre-built integrations with 50+ payroll providers (SAP, Zoho, GreytHR, etc.)
  • EPFO Integration: Check employment and salary from EPFO database
  • OCR Engine: Extract data from salary slip with 98% accuracy
  • Income Cross-Check: Match salary from multiple sources for accuracy
  • Earned Wage Calculation: For EWA products, calculate exact earned amount based on working days

Typical Time: 10-15 seconds (if required) | Automation Level: 100%

 

Step 7: Automated Underwriting & Credit Decision (5-10 Seconds)

What Happens

System combines all collected data and runs it through credit models and business rules to make instant approve/reject decision with loan amount and interest rate.

Decision Factors

  • Credit Score: Minimum threshold (typically 650+)
  • Fraud Score: Maximum acceptable fraud risk
  • Income Verification: Salary must be verified and stable
  • Debt-to-Income Ratio: Total obligations should be under 50-60% of income
  • Delinquency History: No recent defaults or write-offs
  • Bureau Inquiries: Not too many recent credit inquiries
  • Bank Statement Health: No excessive bounces or declining balance
  • Cooling-Off Period: Compliance with RBI cooling-off requirements

How Roopya Optimizes This

  • ML Credit Models: Gradient boosting models trained on millions of loans predict default probability
  • Rule Engine: Configurable business rules for minimum criteria (score, income, etc.)
  • Scorecard Builder: No-code scorecard builder to create custom scoring models
  • Risk-Based Pricing: Automatically calculate loan amount and rate based on risk profile
  • Multi-Model Strategy: Run multiple models and ensemble predictions for accuracy
  • Champion-Challenger: A/B test new credit models against production model
  • Explainable Decisions: Provide clear reasons for rejection (for customer service)
  • Manual Override Queue: Edge cases automatically sent to underwriters

Typical Time: 5-10 seconds | Automation Level: 95%+ | Approval Rate: 40-60%

 

Step 8: Offer Generation & Display (5 Seconds)

What Happens

If approved, system generates customized loan offer with approved amount, interest rate, tenure, fees, and total repayment amount. Offer is displayed to customer instantly.

Offer Details

  • Approved Loan Amount: May be less than requested based on affordability
  • Interest Rate: Daily/monthly rate based on risk profile
  • Tenure: 7, 15, or 30 days typically
  • Processing Fee: Transparent upfront fee
  • Total Repayment: Clear display of total amount to be paid
  • Repayment Date: Next salary date or 7/15/30 days from disbursement
  • EMI Breakdown: If multiple installments, show schedule

How Roopya Optimizes This

  • Dynamic Offer Generation: Personalized offers based on credit profile
  • Multiple Tenure Options: Show 2-3 tenure options (7/15/30 days) and let customer choose
  • Clear Disclosure: RBI-compliant disclosure of all charges in simple language
  • EMI Calculator: Interactive calculator to see impact of different amounts/tenures
  • Pre-Approved Limit: For good customers, show pre-approved credit limit for instant future loans
  • Comparison View: Show how this offer compares to previous loans (for repeat customers)

Typical Time: 5 seconds | Automation Level: 100%

 

Step 9: Loan Agreement Generation (10 Seconds)

What Happens

System generates legally compliant loan agreement document with all terms and conditions customized for this specific loan.

Agreement Includes

  • Lender and Borrower Details: Names, addresses, contact info
  • Loan Details: Amount, rate, tenure, fees, repayment schedule
  • Terms & Conditions: Rights, obligations, penalties, prepayment terms
  • RBI Disclosures: Mandatory disclosures per digital lending guidelines
  • Grievance Redressal: Contact details for complaints
  • Cooling-Off Period: Right to cancel within 24 hours

How Roopya Optimizes This

  • Template Engine: Pre-approved legal templates with dynamic field insertion
  • Multi-Language Support: Agreements available in 11 Indian languages
  • RBI Compliance: All mandatory disclosures automatically included
  • Digital Format: Generated as PDF ready for e-signature
  • Version Control: Track agreement versions and updates
  • Custom Clauses: Add product-specific or lender-specific clauses easily

Typical Time: 10 seconds | Automation Level: 100%

 

Step 10: Electronic Signature – E-Sign (15-30 Seconds)

What Happens

Customer reviews the loan agreement and signs electronically using Aadhaar-based e-signature, making it legally valid.

E-Sign Process

  • Customer reviews agreement on mobile/web
  • Clicks “Sign” button to initiate e-sign
  • Redirected to NSDL/ESP for Aadhaar OTP verification
  • Enters Aadhaar-linked mobile OTP
  • Document is digitally signed and legally binding
  • Signed copy sent to customer and stored securely

How Roopya Optimizes This

  • Multiple E-Sign Providers: Integration with NSDL, Digio, Leegality for redundancy
  • Seamless Experience: Embedded e-sign flow – no redirects or downloads needed
  • Auto-Retry: If e-sign fails, automatically offer alternate provider
  • Document Preview: Show clear summary before e-sign
  • Multi-Language: Agreement shown in customer’s preferred language
  • Cooling-Off Notice: Clear message about 24-hour cancellation right
  • Automatic Storage: Signed document stored in secure vault automatically

Typical Time: 15-30 seconds | Automation Level: 100% | Cost: ₹5-10 per e-sign

 

Step 11: Bank Account Verification (10-15 Seconds)

What Happens

Before disbursement, verify that the bank account provided belongs to the customer and is active to prevent disbursement fraud.

Verification Methods

  • Penny Drop: Transfer ₹1 to account and check if successful
  • Account Holder Name Match: Verify name on account matches customer name
  • Account Status: Check if account is active (not frozen/closed)

How Roopya Optimizes This

  • Instant Penny Drop: API-based penny drop completes in 10 seconds
  • Name Matching Algorithm: Fuzzy matching to handle name variations (initial, spelling differences)
  • Account Caching: Skip verification for repeat customers with same account
  • Multiple Verification Providers: Razorpay, Cashfree, PayU – use best performing one
  • Fallback Options: If verification fails, allow manual verification or alternate account

Typical Time: 10-15 seconds | Automation Level: 100% | Cost: ₹3-5 per verification

 

Step 12: Automated Disbursement (30-60 Seconds)

What Happens

Money is transferred from lender’s account to customer’s bank account instantly using IMPS or UPI.

Disbursement Process

  • System initiates payment through integrated payment gateway
  • Money transferred via IMPS/UPI (instant) or NEFT (same-day)
  • Transaction confirmation received from bank
  • Customer receives SMS/notification about credit
  • Loan account activated in LMS

How Roopya Optimizes This

  • Multiple Payment Channels: IMPS, UPI, NEFT/RTGS for redundancy
  • Smart Routing: Choose fastest/cheapest channel based on amount and time
  • Instant IMPS: Funds reach customer in 30-60 seconds for 24/7 availability
  • Automatic Reconciliation: Match disbursement with loan account automatically
  • Failed Disbursement Handling: Auto-retry logic with alternate accounts/methods
  • Real-Time Notifications: SMS, push notification, email to customer and ops team
  • Disbursement Dashboard: Monitor all disbursements in real-time

Typical Time: 30-60 seconds | Automation Level: 100% | Cost: ₹2-10 per transaction

 

Step 13: Customer Notification (5 Seconds)

What Happens

Customer receives confirmation that loan has been disbursed with repayment details and next steps.

Notifications Sent

  • SMS: Loan disbursement confirmation with amount and repayment date
  • Email: Detailed email with loan agreement, repayment schedule, T&C
  • WhatsApp: Confirmation message on WhatsApp with payment link
  • Push Notification: In-app notification for mobile app users
  • Portal Update: Loan details visible in customer portal

How Roopya Optimizes This

  • Omni-Channel Delivery: Send on all channels simultaneously for high reach
  • Personalized Messages: Templates with customer name, amount, date dynamically inserted
  • Multi-Language: Messages in customer’s preferred language
  • RBI Compliance: All mandatory disclosures included in notifications
  • Document Delivery: Signed loan agreement sent via email and WhatsApp
  • Payment Instructions: Clear instructions on how to repay with payment links

Typical Time: 5 seconds | Automation Level: 100%

 

Step 14: Accounting Entry (5 Seconds)

What Happens

Loan disbursement is recorded in the accounting system with appropriate journal entries for audit and financial reporting.

Accounting Entries

  • Debit: Loan Receivable (Asset account)
  • Credit: Bank/Cash (Asset account) – for principal disbursed
  • Debit: Bank/Cash (processing fee received upfront if applicable)
  • Credit: Fee Income (Revenue account)

How Roopya Optimizes This

  • Automated Journal Entries: All accounting entries created automatically
  • GL Integration: Direct integration with Tally, QuickBooks, Zoho Books, SAP
  • Configurable COA: Map loan products to your chart of accounts
  • Real-Time Posting: Entries posted immediately, no batch processing
  • Audit Trail: Complete log of all accounting transactions
  • Reconciliation: Automatic bank reconciliation

Typical Time: 5 seconds | Automation Level: 100%

 

Step 15: Handoff to LMS (Instant)

What Happens

Loan data is handed off from LOS to LMS for ongoing servicing, payment tracking, and collections. This transition is seamless since Roopya LOS and LMS are integrated.

Data Transferred

  • Customer information and KYC documents
  • Loan agreement and terms
  • Repayment schedule
  • Bank account details
  • Credit score and underwriting data
  • Communication preferences

How Roopya Optimizes This

  • Unified Platform: LOS and LMS are one system – no integration needed
  • Single Database: All data in one place, no duplication or sync issues
  • Instant Availability: Loan data immediately available to servicing team
  • 360° View: Complete customer view from origination through repayment

Typical Time: Instant | Automation Level: 100%

 

LOS Complete: Application to Disbursement in Under 5 Minutes

Total Time: 3-5 minutes for 95% of applications

Automation Level: 95%+ – only 2-5% need manual review

Staff Required: Zero for auto-approved loans, 1-2 underwriters for exceptions

Customer Drop-Off: Under 15% with instant approval vs 60%+ with 24-hour TAT

Part 2: Loan Management System (LMS) for Payday Loans

The Loan Management System takes over after disbursement and handles loan servicing, payment processing, collections, and account closure. For payday loans with 7-30 day tenure, this phase is short but critical for recovery.

LMS Objective for Payday Loans

Ensure timely repayment through automated servicing and proactive collections, achieving 85-90%+ recovery rates.

 

Step 1: Loan Account Activation (Immediate)

What Happens

Loan account is activated in LMS with complete repayment schedule, due dates, and tracking mechanisms set up.

Account Setup

  • Unique loan account number generated
  • Repayment schedule created with due dates
  • Interest calculation method configured
  • Payment collection mandates set up (eNACH/UPI)
  • Communication schedule activated
  • Customer portal access enabled

How Roopya Optimizes This

  • Automatic Account Creation: Account created instantly upon disbursement
  • Dynamic Schedule Generation: Repayment schedule auto-calculated based on tenure and frequency
  • Customer Portal: Instant access to portal showing loan details, dues, payment options
  • Payment Setup: UPI mandate/eNACH registration initiated automatically

Typical Time: Immediate | Automation Level: 100%

 

Step 2: Repayment Reminders (Automated Schedule)

What Happens

System sends automated payment reminders before due date to ensure customers remember to pay on time.

Reminder Schedule

  • T-7 Days: First reminder – “Your payment of ₹X is due on DD-MMM-YYYY”
  • T-3 Days: Second reminder – “Don’t forget! Payment due in 3 days”
  • T-1 Day: Final reminder – “Payment due tomorrow. Pay now to avoid late fees”
  • T-0 Day: Due date reminder – “Payment due today. Click to pay instantly”

How Roopya Optimizes This

  • Omni-Channel Reminders: SMS, email, WhatsApp, push notification sent simultaneously
  • Personalized Messages: Include customer name, exact amount, due date
  • One-Click Payment: Include payment link in every reminder for instant payment
  • Preferred Channel: Learn which channel customer responds to and prioritize it
  • Optimal Timing: Send at times when customer is most likely to act (evening for salaried)
  • Multi-Language: Messages in customer’s preferred language

Automation Level: 100% | Impact: 15-20% improvement in on-time payment rate

 

Step 3: Automated Payment Collection (Due Date)

What Happens

System automatically attempts to collect payment on due date using pre-registered payment mandate (eNACH/UPI autopay).

Collection Methods

  • eNACH: Electronic mandate for automatic debit from bank account
  • UPI Autopay: UPI mandate for automatic payment collection
  • Manual Payment: Customer pays via UPI, net banking, debit card, wallet
  • Cash Collection: For offline channels (rare for payday loans)

How Roopya Optimizes This

  • Multi-Channel Collection: Attempt eNACH, if fails try UPI autopay, send payment link
  • Smart Timing: Attempt collection 2-3 hours after salary credit time
  • Auto-Retry Logic: If first attempt fails, retry 2-3 times during the day
  • Partial Payment: Accept partial payments and recalculate remaining dues
  • Payment Links: One-click payment links via SMS/WhatsApp
  • QR Code: UPI QR code for instant payment
  • Automatic Reconciliation: Match payments with loans within seconds

Success Rate: 60-70% collected automatically on due date | Automation Level: 100%

 

Step 4: Payment Processing & Reconciliation (Real-Time)

What Happens

When payment is received, system automatically matches it to loan account, updates balance, and generates receipt.

Processing Steps

  • Payment received in lender’s account
  • System matches payment to loan using reference number or account details
  • Principal and interest allocated appropriately
  • Outstanding balance recalculated
  • Payment history updated
  • Receipt generated and sent to customer

How Roopya Optimizes This

  • Real-Time Reconciliation: Payments matched within seconds using payment gateway webhooks
  • Smart Matching: Match using multiple identifiers (loan ID, customer mobile, account)
  • Automatic Allocation: Allocate to principal, interest, late fees per configured priority
  • Instant Receipt: SMS and email receipt sent immediately after payment
  • Portal Update: Customer sees updated balance instantly in portal
  • Exception Handling: Unmatched payments flagged for manual review
  • Accounting Entry: Journal entries posted automatically

Typical Time: Real-time (within 30 seconds) | Automation Level: 98%

 

Step 5: Interest & Fee Calculation (Daily Automated)

What Happens

System calculates interest daily and applies late fees if payment is missed, maintaining accurate outstanding balance.

Calculations Performed

  • Interest Accrual: Daily interest calculated and added to outstanding balance
  • Late Fees: Penalty charges applied if payment missed (as per T&C)
  • Compounding: Interest compounding if applicable
  • Balance Update: Total outstanding updated daily

How Roopya Optimizes This

  • Automated Daily Job: System calculates for all loans at 12:01 AM daily
  • Accurate Calculations: Handles reducing balance, flat rate, bullet payment
  • Configurable Rules: Define interest calculation, late fee structure per product
  • Grace Period: Automatic grace period before late fees kick in
  • Max Cap: Ensure late fees don’t exceed regulatory caps
  • Customer Communication: Notify customers when late fees are applied

Automation Level: 100% | Accuracy: 100% with audit trail

 

Step 6: Delinquency Management – Collection Workflow (D+1 Onwards)

What Happens

If payment is not received by due date, loan moves into delinquency and collection workflow is automatically triggered.

Delinquency Buckets

  • 0 DPD: Due today – payment reminders
  • 1-3 DPD: Early delinquency – soft reminders
  • 4-7 DPD: Active collections – persistent follow-up
  • 8-15 DPD: Serious delinquency – escalated actions
  • 16-30 DPD: Critical delinquency – final notices
  • 30+ DPD: Write-off zone – legal action consideration

How Roopya Optimizes This

  • Automated Bucket Assignment: Loans automatically move to appropriate bucket based on DPD
  • Progressive Strategy: Communication intensity increases with delinquency severity
  • Multi-Channel Outreach: SMS, email, WhatsApp, voice calls, push notifications
  • Payment Links: Every communication includes one-click payment link
  • Collection Analytics: Track which messages/channels drive maximum payments
  • A/B Testing: Test different message variations to optimize recovery

Automation Level: 95% | Recovery Rate: 85-90% within 30 days

 

Step 7: AI-Powered Collection Prioritization (Real-Time)

What Happens

System uses AI to predict which customers are most likely to pay and prioritizes collection efforts accordingly for maximum recovery efficiency.

Prioritization Factors

  • Payment Probability: ML model predicts likelihood to pay in next 7 days
  • Contact History: Response rate to previous communications
  • Payment Patterns: Historical payment behavior
  • Loan Characteristics: Outstanding amount, days overdue
  • Customer Profile: Income stability, credit score

How Roopya Optimizes This

  • ML Propensity Models: Predict payment probability for each delinquent account
  • Smart Queues: Automatically allocate high-probability accounts to collection agents
  • Recommended Actions: AI suggests best communication channel and message for each customer
  • Optimal Contact Time: Predict best time to call each customer based on past behavior
  • Settlement Recommendations: AI suggests settlement amount for hardship cases
  • Efficiency Gains: 40%+ improvement in collection efficiency with AI

Impact: 30-40% higher recovery with same collection team size

 

Step 8: Promise to Pay (PTP) Management (Ongoing)

What Happens

Customers who cannot pay immediately can commit to a payment date. System tracks these promises and follows up accordingly.

PTP Process

  • Customer commits to pay by specific date (via app, web, call, SMS)
  • System records promise with date and amount
  • Automated reminders sent as commitment date approaches
  • On promised date, collection attempt made
  • If promise broken, more aggressive collection strategy triggered

How Roopya Optimizes This

  • Self-Service PTP: Customers can make promise via mobile app or portal
  • SMS-Based PTP: Reply to SMS with payment date to commit
  • PTP Tracking: Dashboard showing all promises and their status
  • Automated Follow-Up: Reminders sent 1 day before promised date
  • Payment Link: On promised date, send payment link via SMS/WhatsApp
  • PTP Analytics: Track promise fulfillment rate by customer segment

PTP Fulfillment Rate: 50-60% | Automation Level: 90%

 

Step 9: Settlement & Restructuring (As Needed)

What Happens

For customers facing genuine hardship, offer settlement at discounted amount or restructure the loan to enable repayment.

Options Available

  • One-Time Settlement: Accept reduced amount to close loan (e.g., 70% of outstanding)
  • Installment Plan: Break outstanding into 2-4 installments
  • Tenure Extension: Extend repayment period (where allowed)
  • Waiver of Late Fees: Waive penalties if principal is paid

How Roopya Optimizes This

  • Settlement Workflow: Configurable approval workflows for settlements
  • Pre-Approved Offers: Auto-generate settlement offers based on delinquency stage
  • Digital Acceptance: Customers accept settlement via SMS/app
  • Payment Plans: System generates new repayment schedule automatically
  • NPV Calculation: Calculate net present value to determine optimal settlement amount
  • Settlement Tracking: Track settlement offers, acceptance, and completion

Settlement Rate: 20-30% of seriously delinquent accounts | Average Recovery: 60-80%

 

Step 10: Loan Closure & NOC Issuance (Upon Full Payment)

What Happens

When loan is fully repaid, account is closed and No Objection Certificate (NOC) is issued to customer automatically.

Closure Process

  • Final payment received and reconciled
  • All dues cleared (principal, interest, fees)
  • Loan account marked as closed
  • NOC letter generated automatically
  • NOC sent to customer via email and SMS
  • Account closure recorded in accounting system

How Roopya Optimizes This

  • Automatic Closure: Account closed within seconds of final payment
  • Instant NOC: NOC generated and sent immediately
  • Feedback Request: Ask for rating and feedback to improve service
  • Repeat Offer: For good payers, immediately show pre-approved offer for next loan
  • Credit Limit Grant: Grant pre-approved credit line for instant future borrowing
  • Referral Program: Invite to refer friends for rewards
  • Accounting Closure: All accounting entries completed automatically

Typical Time: Within 1 minute of final payment | Automation Level: 100%

 

Step 11: Customer Retention & Repeat Loan (Ongoing)

What Happens

For good payers, system proactively offers pre-approved loans for repeat business – the most profitable customer segment.

Retention Strategy

  • Pre-Approved Offers: Send pre-approved loan offers to good payers
  • Credit Limit Increase: Increase approved amount for repeat customers
  • Rate Discounts: Offer lower interest rates for repeat customers
  • Instant Approval: Express approval in 60 seconds for repeat customers
  • Loyalty Program: Rewards for timely repayment and repeat business

How Roopya Optimizes This

  • Automated Segmentation: Identify good customers automatically (on-time payment, no defaults)
  • Pre-Approved Credit Lines: Grant revolving credit lines – customers can borrow instantly
  • Personalized Offers: Send targeted offers via push notification, SMS, email
  • One-Click Apply: Repeat customers apply with just loan amount selection
  • Express Underwriting: Minimal checks for repeat customers – approve in 60 seconds
  • Loyalty Dashboard: Show customers their credit score improvement and benefits earned

Repeat Rate: 60-70% of good customers take 2+ loans | Revenue Impact: 70% of revenue from repeat customers

 

Step 12: Reporting & Analytics (Real-Time)

What Happens

Throughout the loan lifecycle, system generates real-time reports and analytics for business monitoring and decision-making.

Key Reports

  • Portfolio Dashboard: Total loans outstanding, total amount, average loan size
  • Delinquency Report: Loans by DPD bucket, delinquency rate trends
  • Collection Report: Daily collections, recovery rate, collection efficiency
  • Profitability Analysis: Revenue, costs, NPAs, net profit by cohort
  • Customer Analytics: Repeat rate, customer LTV, churn analysis
  • Operational Metrics: TAT, productivity, SLA compliance

How Roopya Optimizes This

  • Real-Time Dashboards: Live dashboards with 30-second refresh
  • Custom Reports: No-code report builder for business-specific reports
  • Scheduled Reports: Automated daily/weekly/monthly reports via email
  • Drill-Down Analysis: Click on any metric to see detailed breakdown
  • Export Options: Export to Excel, PDF, or integrate with BI tools
  • Alerts: Automated alerts when metrics cross thresholds (e.g., delinquency > 20%)
  • Regulatory Reports: Pre-built RBI compliance reports

Automation Level: 100% | Insight Quality: Real-time, accurate, actionable

 

LMS Complete: Automated Servicing & Collections

Automation Level: 95%+ – minimal manual intervention needed

Recovery Rate: 85-90% within 30 days with automated collections

Staff Required: 1 agent per 1,000+ loans vs 1 per 200 loans manually

Cost per Loan: ₹20-30 vs ₹100-150 with manual servicing

Why Roopya is Purpose-Built for Payday Lending Success

1. Speed: Go Live in 5-7 Days

Industry Standard: 3-6 months to implement traditional LOS/LMS
Roopya: 5-7 days from signup to first loan disbursed

  • No-Code Platform: Configure products, workflows, rules without coding
  • Pre-Built Templates: 50+ templates for payday lending ready to use
  • 300+ Integrations: All APIs pre-connected – KYC, bureaus, payments, e-sign
  • Self-Service Setup: Guided wizard gets you operational in days
  • White-Label Apps: iOS/Android apps ready to deploy

Business Impact: Start earning revenue 20+ weeks earlier = ₹50L-1Cr additional revenue in year 1

 

2. Scale: Handle 10,000+ Applications Daily

Industry Standard: Systems struggle at 500-1,000 applications/day
Roopya: Process 10,000+ applications/day with sub-second response

  • Cloud-Native Architecture: Auto-scales to handle any volume
  • API Performance: Sub-100ms response times for real-time experience
  • 99.9% Uptime: Never lose customers due to downtime
  • Proven at Scale: Customers processing 2 lakh+ applications/month

Business Impact: Handle festival season spikes without system failures or lost customers

 

3. Automation: 95%+ Straight-Through Processing

Industry Standard: 60-70% automation with manual bottlenecks
Roopya: 95%+ automation from application to repayment

  • AI Underwriting: ML models approve 95% loans automatically
  • Instant Disbursement: Money in customer account in under 60 seconds
  • Auto Collections: eNACH/UPI autopay for automated repayment
  • Smart Reconciliation: Payments matched automatically in real-time

Business Impact: Reduce cost from ₹200/loan to ₹40/loan = Save ₹1.2Cr annually at 10,000 loans/month

 

4. Compliance: 100% RBI Digital Lending Compliance

Industry Standard: Manual compliance with risk of violations
Roopya: Built-in automated compliance, certified and audited

  • RBI Guidelines: LSP disclosure, fair practices, grievance redressal built-in
  • DPDPA Compliance: Consent management and data privacy automated
  • Audit Trail: Blockchain-backed immutable logs for audits
  • Security Certifications: ISO 27001, SOC 2 Type II, PCI-DSS certified

Business Impact: Avoid ₹25L-1Cr penalties, build sustainable compliant business

 

5. Collections: 85-90% Recovery Rates

Industry Standard: 65-75% recovery with manual collections
Roopya: 85-90% recovery with AI-powered collections

  • AI Prioritization: Focus on high-probability payers first
  • Omni-Channel: SMS, email, WhatsApp, voice, push notifications
  • One-Click Payment: Payment links in every communication
  • Smart Strategies: Progressive communication based on delinquency stage

Business Impact: Improve recovery from 70% to 85% = ₹1.5Cr additional recovery on ₹10Cr portfolio

 

6. Fraud Prevention: Reduce Losses from 8% to Under 2%

Industry Standard: 5-12% fraud losses on payday loans
Roopya: Under 2% fraud with multi-layer AI detection

  • 9 Fraud Checks: Device fingerprint, location, duplicates, velocity, behavior, face match, bank validation
  • ML Fraud Models: Real-time fraud probability score for each application
  • Network Detection: Identify fraud rings through relationship analysis
  • Continuous Learning: Models improve with each fraud case detected

Business Impact: Reduce fraud from 8% to 2% = Save ₹60L annually on ₹10Cr disbursed

 

7. Repeat Business: 70% Revenue from Repeat Customers

Industry Standard: 40-50% repeat rate with manual processes
Roopya: 65-70% repeat rate with automated retention

  • Pre-Approved Credit Lines: Good customers can borrow instantly
  • Express Approval: Repeat customers approved in 60 seconds
  • Personalized Offers: Targeted pre-approved offers via push/SMS/email
  • Loyalty Rewards: Lower rates, higher amounts for repeat customers

Business Impact: Increase repeat rate from 40% to 65% = Reduce CAC by 60%, dramatically improve unit economics

 

8. Total Cost: 50% Lower TCO Than Alternatives

Industry Standard: ₹2-3Cr total cost over 3 years
Roopya: ₹1.2-1.5Cr over 3 years (50% savings)

  • No Per-Transaction Fees: Unlimited loans at flat subscription
  • Unlimited Users: No per-user licensing fees
  • Included Updates: Free platform updates and new features
  • 24/7 Support Included: No extra cost for support

Business Impact: Save ₹1Cr+ over 3 years, invest savings in growth

 

Real Success Metrics with Roopya

Metric Before Roopya After Roopya Improvement
Implementation Time 4-6 months 5-7 days 95% faster
Approval Time 4-24 hours Under 5 minutes 98% faster
Conversion Rate 35-40% 58-65% 60% improvement
Operational Cost/Loan ₹180-250 ₹35-50 80% reduction
Automation Level 60-70% 95%+ 40% increase
Fraud Rate 6-10% 1.5-2.5% 75% reduction
Collection Recovery 68-75% 85-90% 20% improvement
Repeat Customer Rate 40-45% 65-70% 60% improvement
Staff Productivity 200 loans/agent/month 1,500 loans/agent/month 7.5x improvement
3-Year TCO ₹2.4Cr ₹1.3Cr 45% savings

Getting Started: Your 7-Day Journey to Going Live

Day 1: Demo & Signup

  • 30-minute personalized demo of Roopya for payday lending
  • See complete LOS and LMS workflow in action
  • Discuss your specific requirements
  • Sign up and get instant access to platform

 

Day 2-3: Product Configuration

  • Configure loan products using no-code builder
  • Set interest rates, tenure, fees, eligibility criteria
  • Configure underwriting rules and credit policy
  • Set up fraud detection rules and thresholds
  • Configure collection workflows and communication templates

 

Day 4-5: API Integration

  • Connect KYC APIs (Aadhaar, PAN, DigiLocker)
  • Integrate credit bureaus (CIBIL, Experian)
  • Connect bank statement analysis (Perfios/Finbox/Account Aggregator)
  • Integrate payment gateways for disbursement and collection
  • Connect e-sign provider (NSDL/Digio)
  • Integrate SMS, email, WhatsApp for communications

 

Day 6: Testing & Training

  • Process test applications end-to-end
  • Test all workflows and integrations
  • Train your team on using the platform
  • Configure dashboards and reports
  • White-label mobile apps with your branding

 

Day 7: Go Live!

  • Final checklist and go-live readiness review
  • Switch to production mode
  • Start accepting real applications
  • Disburse first loans
  • 24/7 hypercare support for first 30 days