Complete guide to selecting and implementing the right technology platform for payday lending, salary advances, and earned wage access (EWA) programs
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Payday loan and salary advance software is a specialized lending platform designed to manage short-term, high-velocity consumer loans. These platforms handle unique requirements of payday lending including instant approvals, small ticket sizes, short tenures, high transaction volumes, and strict regulatory compliance.
| Product Type | Description | Typical Terms |
|---|---|---|
| Payday Loans | Short-term unsecured loans repaid on next salary date | ₹5K-₹50K, 7-30 days, 1-3% per day |
| Salary Advance | Advance on earned but unpaid salary, employer-integrated | ₹2K-₹25K, till next salary, 0-2% fee |
| Earned Wage Access (EWA) | On-demand access to already earned wages, employer-sponsored | Up to 50% of earned salary, 0-1% fee |
| Instant Personal Loans | Quick unsecured personal loans with flexible tenure | ₹10K-₹2L, 3-12 months, 18-36% APR |
| Emergency Loans | Urgent need loans with instant approval | ₹5K-₹1L, 15-90 days, 2-5% monthly |
Traditional loan management systems designed for term loans and mortgages cannot handle the unique demands of payday lending. Here’s why you need purpose-built software:
Roopya’s purpose-built platform is specifically designed for high-velocity, short-term lending. Here’s how we help payday lenders succeed:
“We were processing 5,000 salary advances per month manually with 25 people. After implementing Roopya, we scaled to 35,000 advances per month with the same team. The automation is incredible – 97% of loans are approved and disbursed without any human intervention. Our cost per loan dropped from ₹180 to ₹35.”
– CTO, Top 3 EWA Platform in India
7x Volume Growth | 80% Cost Reduction | Same Team Size
“Before Roopya, our approval TAT was 4-6 hours and conversion rate was 38%. With Roopya’s instant decisioning, we now approve loans in 3 minutes and conversion jumped to 62%. The fraud detection saved us from 8% fraud to under 2%. ROI was positive in the first month itself.”
– CEO, Fast-Growing Payday Lending Platform
63% Higher Conversion | 75% Fraud Reduction | 3-Minute Approval
“We launched our payday loan product in 6 days with Roopya – from zero to fully operational. The no-code platform let our product team configure everything without IT involvement. We’re now processing 12,000 payday loans per month and the platform hasn’t missed a beat.”
– Head of Digital Lending, Mid-Sized NBFC
6-Day Launch | 12,000 Loans/Month | Zero IT Dependency
| Requirement | Traditional Platforms | Roopya |
|---|---|---|
| Implementation Time | 3-6 months | 5-7 days |
| Loan Approval Speed | 2-24 hours | Under 5 minutes |
| Volume Capacity | 500-1,000 loans/day | 10,000+ loans/day |
| Automation Level | 60-70% | 95%+ |
| Cost per Loan | ₹150-300 | ₹30-50 |
| RBI Compliance | Manual processes | Built-in automated compliance |
| Fraud Detection | Basic rule-based | AI/ML multi-layer detection |
| Collection Recovery | 65-75% | 85-90% |
| API Integrations | 20-50 integrations | 300+ pre-built integrations |
| Repeat Customer Features | Limited | Comprehensive – credit lines, express loans, loyalty |
| Security Certifications | ISO 27001 (some) | ISO 27001 + SOC 2 + PCI-DSS |
| Support | Business hours | 24/7 with <15 min response |
| 3-Year TCO | ₹2-3 Cr | ₹1.2-1.5 Cr (50% lower) |
The Roopya Advantage: Built for Payday Lending Success
Launch Faster
Go live in 5-7 days vs 3-6 months with competitors. Start earning revenue 20+ weeks earlier.
Process Higher Volumes
Handle 10,000+ applications daily with sub-second response times. Never lose customers to slow systems.
Approve Instantly
Under 5 minutes from application to disbursement. 60%+ higher conversion than 24-hour processes.
Reduce Costs Dramatically
₹30-50 per loan vs ₹150-300 with manual processes. Save ₹1.2Cr annually at 10,000 loans/month.
Stay 100% Compliant
Built-in RBI digital lending compliance. Avoid penalties and build sustainable business.
Recover More
85-90% collection efficiency with AI-powered collections vs 65-75% with manual processes.
Prevent Fraud
Reduce fraud from 8% to under 2% with multi-layer AI detection. Save ₹60L annually on ₹10Cr portfolio.
Maximize Repeat Business
70% revenue from repeat customers with pre-approved credit lines and express loans.
Scale Without Limits
10x growth with same team size. Proven to handle 2 lakh+ applications per month.
Lower TCO
50% lower total cost than alternatives over 3 years. Better margins at every scale.
See Roopya configured for payday lending with your specific requirements. We’ll show you:
Based on your volumes and requirements, we’ll provide:
Our proven implementation process gets you operational fast:
Continuous support to help you grow:
Q: Can I really go live in 5-7 days?
A: Yes. Our no-code platform and pre-built integrations enable go-live in 5-7 days for standard payday lending use cases. We have multiple customers who launched in under a week. Complex customizations may take 2-3 weeks but still much faster than 3-6 months with traditional platforms.
Q: How does pricing work? Any per-transaction fees?
A: We offer transparent subscription pricing based on loan volumes with no per-transaction fees. You get unlimited loan processing, unlimited users, and unlimited API calls. Typical range: ₹1.5-10 lakhs per month depending on volumes. 50%+ cheaper than alternatives over 3 years.
Q: Is Roopya compliant with RBI digital lending guidelines?
A: Yes, 100%. RBI compliance is built into the platform – LSP disclosure, data privacy, fair practices, grievance redressal, consent management, audit trails. We stay updated with all regulatory changes and ensure you remain compliant automatically.
Q: Can Roopya handle 10,000+ applications per day?
A: Absolutely. Our cloud-native architecture is designed for high-velocity lending. We have customers processing 50,000+ applications per day with sub-second response times. The platform auto-scales to handle any volume spikes.
Q: What integrations are included?
A: 300+ pre-built integrations including: CIBIL, Experian, Equifax (bureaus), Aadhaar, PAN, DigiLocker (KYC), Perfios, Finbox (bank statement), Razorpay, Cashfree, PayU (payments), NSDL, Digio (e-sign), and many more. If you need a custom integration, we can build it.
Q: Do I need technical expertise to use Roopya?
A: No. Roopya is a no-code platform designed for business users. You can configure loan products, modify workflows, set up rules, and generate reports without writing any code. Most users are fully productive within 2-3 hours of training.
Q: How does the fraud detection work?
A: Multi-layer AI-powered fraud detection including device fingerprinting, location verification, duplicate checks, velocity monitoring, behavioral analysis, face matching, and bank statement validation. ML models trained on millions of applications detect fraud patterns in real-time.
Q: Can I white-label the mobile apps?
A: Yes. We provide white-label iOS and Android apps branded with your logo, colors, and company name. Apps are ready to deploy on App Store and Play Store within days.
Q: What kind of support do you provide?
A: 24/7 support via phone, chat, email, and WhatsApp with <15 minute response times for critical issues. You also get a dedicated customer success manager and technical account manager. Plus 30 days of hypercare post go-live.
Q: Can I support both payday loans and other loan products?
A: Yes. Roopya supports all loan types – payday, personal loans, business loans, MSME, vehicle, housing, gold loans, and more. You can launch multiple products on the same platform and manage them from a single dashboard.